Our New Packaging Refresh

We’ve got exciting news to share! Our biodegradable baby wipes, both Plant-Based and Water-Based, are still the gentle, eco-friendly favourites you know and love… but they’ve just had a bit of a glow up!

Here’s what’s new…

A Softer, More Calming Look

We’ve chosen a more soothing, natural colour palette for our new Plant-Based packs. The softer tones feel more in tune with your nursery, nappy bag, or bathroom shelf, bringing a little calm to the chaos.

 “New Baby” Front and Centre

We’ve now added “New Baby” to the front of our packaging to make it super clear that our wipes are safe, gentle, and ideal from day one. Whether you're stocking up for your own little one or gifting to a new parent, you'll know these are suitable from the very first nappy change.

Cleaner Design, Clearer Info

We’ve decluttered the front of the pack to give it a more modern, minimal feel, while still keeping all the info you need. The pack now includes easy-to-read claims icons to help you spot what matters at a glance like “100% Biodegradable,” “For Sensitive Skin,” and “Vegan Friendly.”

Multi-Language Support with a Smart QR Code

When you scan our brand new QR code, you’ll get access to a full breakdown of:

• Ingredients
• Product details
• Brand info

…in multiple languages!

What’s NOT Changing?

The wipes inside are exactly the same trusted formula. Everything you already love about our wipes:

• Still 100% biodegradable in just 60 days!
• Still plastic-free
• Still ultra-gentle on delicate skin
• Still made with 99.9% purified water or plant-based goodness
• Still from a brand that puts babies and the planet first

Only the outside looks different - the wipes inside are exactly the same.

That means:

• Same trusted formulas - no changes to our ingredients, performance, or texture.
• Still 100% biodegradable and plastic-free
• Still ultra-gentle on sensitive and eczema-prone skin
• Still made by parents for parents
• Still Kinder By Nature

We hope you love the refreshed look as much as we do! As always, we’d love to hear what you think! Tag us on Instagram and TikTok with your photos, thoughts, or little unboxing moments at @kinderbynatureuk.

Thanks for being part of our journey!